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Media Kit

The following section contains the official elements and essential elements of our brand. These articles are guiding principles in our internal and external communications, we help to determine not only the content to be disseminated, but also our tone and voice. The elements below can also be used if necessary.

About us

Founded in 1952 by Denis Biron, Biron began by opening a medical laboratory that quickly became well-known for its excellence and rapid access to services. Over the years, Biron has expanded and diversified its service offer while continuing to deliver the same high-quality performance. Today, Biron is a leading provider of health care in Quebec, with 800 employees and over 120 points of service throughout the province, yet it is still a close-knit, family-owned business that cares deeply about its place in the community. Its team of dedicated experts and professionals work hard every day to provide each and every customer with the fast, efficient service that has built the company’s reputation over the years.

Biron Logo
Imagix Logo

Main colors

Pantone 151

Hex: #FF6C2C

RGB: 255 108 44

CMYK: 0 100 65 0

Pantone 151

Pantone Black

Hex : #999999

RGB : 153 153 153

CMYK : 0 0 0 40

Pantone Black

Pantone Black

Hex : #000000

RGB : 0 0 0

CMYK : 0 0 0 100

Pantone Black

Secondary colors

Pale grey

Hex : #E6E7E8

RGB : 230 231 232

CMYK : 0 0 0 10

Pale grey



RGB : 255 255 255

CMYK : 0 0 0 0


Official Typography

Typography kit media

Other Informations

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